As part of a three-year partnership between Marina Bay Sands and National Arts Council (NAC) inked last September, homegrown music will now be taking center stage at the Sands Expo & Convention Centre courtesy of Hear65's I Play SG Music initiative.
Now local and international visitors to the famed integrated resort will be able listen and learn more about the local music scene, which has consistently been the goal of I Play SG Music's national movement to celebrate and promote Singaporean artists.
A curated playlist of musicians including Jasmine Sokko, Linying, Nathan Hartono, Sezairi and The Great Spy Experiment (just to name a few) will soundtrack all events at the renowned venue. It will also be piped along Sands Expo's corridors and Origin + Bloom café at Level 3. There will be 40 artists and songs to begin with, with more to be added over time.
Ong Wee Min, Marina Bay Sands’ Vice President of Sales & MICE, said, “The launch of I Play SG Music at Sands Expo & Convention Centre signals our further commitment to supporting the Singapore arts scene. This will enrich the meetings experience, layering on depth by introducing homegrown artists and music to both local and international visitors, and allowing them to develop a deeper appreciation for the arts.
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Similar sentiments were shared by Lynette Pang, NAC’s Deputy Chief Executive Officer, who said, “NAC is excited to partner Marina Bay Sands to launch I Play SG Music that will allow Singaporeans and visitors to enjoy local music while enlivening Singapore's largest meeting and convention space. In championing the arts, the NAC continually looks at working with like-minded partners, such as MBS, who have been steadfast in supporting our efforts to enrich lives through the arts, and contribute to Singapore as a more vibrant and distinctive city."
Since the launch of the partnership, Marina Bay Sands has established the Sands Innovative Arts Fund under NAC’s Sustain the Arts Fund, with a S$500,000 donation. The contribution reaffirms the resort’s commitment to the development of Singapore’s arts scene, and will go towards supporting the future of emerging art forms and innovative creators. This is one of the biggest donations that the resort has made in support of the arts to date.
